recent clients

Cash Logistics
We once worked closely with a key player in the Cash Logistics industry to refine and improve their vehicle routing and daily delivery tasks. Our expertise with Route modelling and geographical information systems allows us to merge location intelligence with planning processes and procedures to ensure the most efficient and cost-effective routes are designed and implemented


Publicis-Mojo
One of the world’s largest Advertising, Marketing and media companies. They’re .. pty ltd are assisting Publicis with data analysis, modelling and statistical interpretation of advertising figures for some of their clients. This range of clients includes many of Austalia’s most well known and recognized brands. By adding more science and predictive analytics to the results of marketing campaigns, Publicis have been able to fine tune and enhance the offerings to their clients to ensure target markets are reached more efficiently.


First Capital Securities
Newspaper advertisements across the country resulted in calls each month to First Capital’s call centre. Due to the diversity of publications, placements within the paper and advertising day, it was difficult to gauge which ads and publications were the most successful at generating calls.
We created a detailed linear regression model on historical data that successfully measured the benefits of each publication and day of the week. The model also then forecast very accurately the number of incoming calls that would be generated by various advertising scenarios. First Capital were then able to refine their advertising spend to ensure maximum return for their dollar.